Dan,
I honestly find the idea of agency ads showing up on forum pages quite irritating.. sorta like fingernails drawn slowly across a chalboard.. (my words).
The Member to Member Exchange was quite allright and I have no objection to topsite being handled as a distinct area of the board in exchange for cross links.. Heck I wouldn't mind if you even turned a buck or two to cover expenses and host a party with the excess.
Placing unsolicited ads on forum pages is a can of worms.. Even other more commercially oriented/supported boards have abstained from doing so.
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BC,
Yes, I understand your concern. I am thinking of several possibilities and will be opening the topic to the board soon. The REAL message here is to use TopSite for Member advertisements and for Member ratings - all about COMMUNITY-building.
But just to plant a seed or two - how about this:
* The portal concept was selected for a variety of reasons - not the least of which is its importance in SEO.
* The portal is where every VISITOR/GUEST first arrives at RWD - as such, that represents a specific demographic
* The portal allows for many interesting branches, including the Forum
* Guests are more likely to be open and interested in certain services than established members (a/k/a Old Married Guys)
* The Forum distinguishes between members based on the proclivity to post and contribute.
* I have reviewed some software which allows ads to be shown to only certain categories of members
So you see there are some options for demographic distinction and for member category distinction.
Let your imagination wander - and you can probably surmise some of what I am beginning to think about.
- Dan